|
|
IS SOCIAL MEDIA MARKETING WORTH IT?
Tired of hearing about LinkedIn, Facebook, Twitter and the others?
You get what they are, but have no idea the value they can apply to your business. Is it all just a waste a time or is there a major breakthrough here waiting to be leveraged? This event will take experts from social media analytics, new media thought leaders and practical marketing masters to help you make up your mind if social media is even worth it and if it can be applied to your business.
You will learn:
-How to measure true return on investment
-The 4 Functions of Social Media
-Case studies for b2b and b2c businesses
-What’s upcoming that you must prepare for now
Register soon...will fill up quickly!
MODERATOR:
Michael Bonfils, CEO
| International Media Management www.seminternational.com
Bonfils specializes in providing International - Multilingual online marketing management services for
global advertising agencies and Fortune 100 firms. Michael is also a frequent contributor to Internet marketing technology
and trends, writing for national publications and speaking at events such as Search Engine Watch, Search Engine Strategies,
Webmasterworld and others. His company services over 100 clients worldwide and has offices in North America, Europe and Asia.
PANELISTS:
Rodney Rumford | Cofounder | TweetPhoto www.tweetphoto.com
A top 250 internet site that serves over 17 million unique users per month,
Rodney is a true visionary and has authored books on Social Media, Twitter, Business Blogging
& Podcasting as well as numerous White Papers that relate to the business and marketing aspects
of these technologies. He has been featured in The Wall Street Journal, Forbes, Fortune, Business
Week, Business 2.0 and numerous Associated Press & Reuters articles. His sites have also been
featured in the acclaimed "For Dummies" series of books.
Rodney has been involved with the Facebook f8 platform since its launch and his company
GravitationalMedia.com
provides Businesses Strategy, Marketing, Ideation and Technology Consulting to help Brands Engage in Social
Networks. Clients include Vivendi, Mountain Dew, Pfizer, Simon & Schuster, Seth Godin and many more.
Cara Stewart | Founder | Remarx Media www.remarxmedia.com
It's obvious this self-described punk rocker is on the cutting edge, but
where Cara really stands out is in the workplace with her intricate
knowledge of B2B social media and PR. KTLA 5 News (Los Angeles), MSNBC,
The Orange County Register, The Orange County Business Journal, Communication World
and other outlets have considered her as a go-to media resource on the topics of business
branding, the use of social media in PR, and the role of corporate social responsibility (CSR)
in brand-building.
Cara co-founded WunderMarx|PR in 2002 and grew it into one of the top four PR agencies in Orange
County, Calif., as ranked by The Orange County Business Journal. Always at the forefront of technology
and business trends, she identified the importance of social media and content development for B2B
technology companies and founded Remarx Media in 2010 to focus on these media specialties.
Paul De Paul | Principal | Pinnacle Partners www.PinnaclePartner.com
Paul De Paul provides strategic and tactical business growth consulting to early and advanced stage high-tech companies.
Prior to establishing Pinnacle Partners, his 25+ years of corporate experience covered executive level
positions in Sales, Marketing and Operational Management with focus on the F1000 marketplace.
Paul’s client work in the analytical and business intelligence solutions area with both F1000 companies
and major interactive agencies provides first-hand knowledge on how brands and agencies are looking to
leverage the strategic value of online mass consumer opinion data for a new level of marketing insights.
Daniel (Dan) Jacobson
| CTO | ActSeed Corporation www.actseed.com
Dan Jacobson is CTO and co-founder of a new social-business media company,
a marketplace and community where entrepreneurs can access to the knowledge, capital, methods,
and talent resources required for success. His past includes 17 years as a global ERP and CRM
practice leader at Grant Thornton, Ernst & Young, and PriceWaterhouse, co-founding a venture-backed
CRM SaaS company called Covalent Communications, and developing customer data and analytics systems
for telecom, technology, and finance companies. He is currently writing a book on techniques for
effective integration of social-business media into enterprise operations.
|